SCREEROCK

Never give up! 

 

Inception: 

Where can I find colourful clothing with large embroidery patches, with a message which will make me stand out in a crowd and motivate me? 

Where can I find loose fitting and comfortable clothes, in which I don’t feel restricted and immobile. 

Is there a clothing brand which features and draws inspiration from the world different countries & cultures & nature etc. 

 

Those were the questions I would ask myself whilst shopping for new clothes. I was always fascinated with fashion & culture from previous decades including sports and nature. One day scrolling through different websites online, social media pages looking to buy colour-block baggy (loose fitting) and of high quality. Along with something that would express my personality and motivate me. I couldn’t find anything that I wanted to purchase. So, an idea sprung into my mind and I said why don’t I create my own brand where I can create the type of clothes that I enjoy wearing. Instead of going out there, searching for hours looking for the type of clothes that would express my personality and character I decided to create the type of clothes that I was looking for but couldn’t find. 

How the name screerock came about? 

One day I was watching TV and as I was flicking through channels, I came across a beautiful mountain with icy tops. That captivated my attention, for several minutes and I decided to search online for skiing videos and other outdoor sports. During this time, I came across several documentaries about Mountains and these little rock fragments that fall and form at the bottom. These little rocks are called scree. So, being an outdoor sports enthusiast and retro culture admirer. I said why don’t I call my brand scree rock would perfectly represent my love for the outdoors and retro stuff. 

That’s when I searched tirelessly online on ways to customise my clothes to fit my personality and mood. As you know wearing something unique, fun and bright makes you feel confident, empowers you and improves your mood. That’s when I came up with the idea to feature inspirational text colourful clothes. which will help me express my interest and motivate me to achieve my goals. Also, inspire others. At first, I was a bit hesitant as to what people would say about me wearing loose fitting clothes as nowadays the fit is tight- and loose-fitting clothing was popular a decade ago. But I decided to take a chance and went fourth and started wearing the clothes I had created myself.  Whenever I would wear a hoodie, T-shirt or sweatshirt that I had designed for myself I would get a lot of attention and positive comments. Some of the things I would hear from people is “we really like your sweatshirt that you are wearing” and where can we get one like this from. When I would hear that it would improve my confidence and make me feel good that something that I created from scratched that no one has ever seen is getting praised.  

Future/Our goal 

I want to be able to bring people from different cultures together through clothing. I believe what you wear changes your mood. If you look good from the inside you will feel great on the outside. I want to be able to help the less fortunate by creating opportunities for them to get a positive and much needed start in the right direction.  

At the moment we are small business but we would like to grow so we can create jobs for everyone.

I want to make a difference using my clothing. In the future I would like to involved in charitable causes to help people who are less fortunate.